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Freelance Writing Rates Estimates


Quoting a writing project requires understanding several variables — including the subject matter, the internal support available, and the purpose of the text. Therefore, I price by spec only.

However, in the interest of saving time, I have put together a ballpark rates card to give some very general pricing information for projects including articles, e-books, white papers, and speeches. For details, see below.

Per my standard terms, all rates:

  • Include one round of revisions
  • Include 30 minutes of meetings (Zoom/telephone). Further meetings, and in-person meetings are billed hourly.


DSR Ghostwriting Rates Card: Short Version

ServiceEstimate (agencies)Estimate (direct clients)
Articles (general)From $0.32/wordFrom $0.40/word
Articles - Medium / LinkedInFrom $0.28/wordFrom $0.35/word
BlogsFrom $0.28/wordFrom $0.35/word
Case studiesFrom $0.50/wordFrom $0.60/word
EbooksFrom $0.55/wordFrom $0.65/word
Press release$400-450$450-500
One pager$400-500$400-500
SpeechwritingFrom $15 to $30 per estimated minute of speaking time

Quoting is on specification but the following are general estimates:

Blogs:

  • Start at $350 (/1,000 words) for companies/ direct clients ($0.35/word) and
  • $280 (/1,000 word) for agencies ($0.28/word) and clients seeking long term projects.*


Articles (for off-site placement):

  • Start at $400 (/1,000 words) for companies/direct clients ($0.40/word) and
  • $320 (/1,000 words) for agencies and clients ($0.32/word) able to provide bulk, ongoing work.*

Medium and LinkedIn articles: per blogging rates (exceptions: Medium publications which require style guide conformity).


Case Studies:

  • Marketing agencies:
    • From $0.50/word.
  • Companies / direct clients:
    • From $0.60/word

Ebooks

  • Marketing agencies:From $0.55/word.
  • Companies / direct clients: From $0.65/word

PR Materials

Press release (500-1,000 words): $400-500

One pagers: $400-500


Speechwriting

From $15 to $30 per estimated minute of speaking time.


White Papers

  • Marketing agencies:
    • From $0.55/word.
  • Companies / direct clients:
    • From $0.65/word

*Minimum volume for discounted pricing for companies = 1 article per month; six month minimum, by contract.


Request Full Rates Chart

To request the full version, which includes more detailed pricing guidelines and ballpark estimates for white papers, e-books, speeches, and other collateral, please use the form below.



DSR Ghostwriting > Rates